Just read through an employment ad for a writer. A marketing company is looking for writers who specialize in “Niche Diseases.”
I’m not such a writer, but the thought of niche diseases almost makes me want to apply. Niche disease. I realize “niche” has been used to define particular markets for years, but every time I hear it I think of artistic snob appeal. So there’s a funky, semi-twisted ideal in my head as to what a niche disease could be.
Immediately I thought back to when I worked at a university several years ago and we hired an artist (forgive me, it was an artiste) to create a wall hanging. He stood waiting for the dean, refusing to sit on the furniture, and explained to me that his niche was in creating 3D symbolic representations for worlds that have none. Apparently a law school, in his private universe, was such a world.
He pulled up both corners of his upper lip and stretched out niche to the point where spit bubbles formed between his teeth. Thank god I was only in young mode and not young-and-stupid mode. I only smiled and blinked at him, somehow not blurting out a snarky comeback like “I specialize in shitting in symbolic representations of toilets.”
And now niche diseases! Yikes. I mean, how pretentious can a disease get? I’m picturing people in chic black hospital gowns leaning at awkward angles on white furniture in a white, minimalist room. They probably speak with (fake) European accents and smoke cigarettes. Maybe even a few are wearing berets or black, round glasses. They are woefully bored with the whole concept of being alive, which is the root cause of their affliction.
Diagnoses would be made by a doctor who looks suspiciously like Freud and speaks haltingly with a (real) German accent. Notes on his clipboard say “they should immediately stop taking themselves so seriously.” Then he will pass out prescriptions for the birth control that makes you giddy happy as you chop off your bangs and blow bubbles while fully clothed in the shower. (Have you seen that commercial?)
Pharmaceutical marketing is just getting weirder and weirder. I’d love to know what kind of drugs their writers are taking. Obviously something is keeping their imagination revved up and in full swing.
It’s the End of the World As We Know It
Ok, if the title of this post didn’t get the song stuck in your head (as it is in mine), then please go here, listen to it and then finish reading. I don’t like to suffer alone.
Well, then, welcome back.
If the pollen count wasn’t so high, I’d be outside painting my sandwich sign-board and humming along with R.E.M. “It’s the end of the world as we know it . . . it’s the end of the world as we know it . . . it’s the end of the world as we know it . . . I feel fine . . .” And how do I know it’s the end, you ask?
Because the Boy Scouts are now offering merit badges for Video Gaming. Honest and true. Granted, they say they’re doing it to teach responsibility and good sportsmanship. And perhaps that’s true. But I can’t help but think it’s because they’ve given up. The world has just sunk too far for even the ever optimistic and capable to be hopeful.
Regardless of how you feel about the Boy Scouts, we have all always taken for granted that if the world were about to be destroyed, a Boy Scout-like person would be there to save the day. We might be snarky about them. We might make fun of their Park-Ranger-from-Yogi-Bear-styled uniforms. We might joke about knot-tying badges. But, underneath the sarcasm there remained the security and knowledge that they could save us in great times of dire need.
Remember reading Alas Babylon! in high school? Remember that feeling during the Cold War when you finally understood that everything as we knew it could be destroyed within a couple of hours? Well, think a little harder now and reflect on who it was that could save us all. It was the people who could build shelters, fish, start a fire without lighters or charcoal bricks even. And who else but the Boy Scouts can we count on to do that?
Now then, if they are reduced to giving badges for video gaming, what could that mean? Does it mean they’ve given up hope that there’s nothing they can do to save us now? That we’re so f*cked it doesn’t matter if they know how to fish without a commercial rod? Did they just throw up their hands and say, “aw, to hell with it. If you can’t beat ’em, join ’em”?
Or am I reading too much into it?
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Filed under Chaos, Commentary, Conspiracies, TASFUIL
Tagged as Boy Scouts, commentary, conspiracy theory, end of the world, life, random thoughts